About ChoiceBot Technology

How ChoiceBot Works


by Nick Desbarats
Founder, ChoiceBot Inc.
nickd@choicebot.com

ChoiceBot is based on a fundamentally new, patent-pending approach called "emotional trade-off processing". In this white paper (see download link below), you'll learn what emotional trade-off processing is, and why it's very different than the underlying concepts on which conventional product finders and decision-assisting tools and are based.

Sure it's a little long (14 pages), but it's a light read targeted at a non-technical audience, and most people will be able get through it in less than 20 minutes.

Bonus sections include...

  • Why you already know that 99% of product selection tools on e-commerce sites don't work
  • How ChoiceBot determines which product is #1, which product is #2, etc.
  • Why creating spreadsheets to help you make purchase decisions doesn't.
  • Four other types of decision-assisting tools that should work, but don't.

Download "How_ChoiceBot_Works.pdf"